Plan Ledger DOL Form 5500 · updated monthly

Whatnot Inc401(k)

WHATNOT 401(K) PLAN · MARINA DEL REY, CA · plan year 2024

Reported admin expense ratio · 2024
0.18%

Peer grade: A- · admin costs + employer contributions vs same-size plans · how grading works

Whatnot Inc reported $30,270 in plan administrative expenses for 2024: 0.18% of average plan assets, below the peer median. Employer contributions averaged $5,497 per active participant. This ratio covers administrative expenses reported on the plan's Schedule H only; fund-level expense ratios are not included in public structured data — see methodology.

Across the 1 year on file its reported administrative ratio fell from 0.25% to 0.18%. The plan sits in the $10M–$50M size bracket, benchmarked here against 27,838 comparable plans and shown alongside other retail trade employers. By assets it is the 3,325th-largest of 9,483 plans among California employers on file, and the 1,316th of 5,215 in retail trade. In 2024, employees put in $2.15 for every $1.00 the employer contributed.

Plan summary
Net assets, end of year$22,716,469
Participants with balances581
Active participants522
Employer contributions$2,869,192
Employee contributions$6,180,728
Employer contribution per active participant$5,497
Average account balance$39,099
Benefits paid to participants$1,141,848
Plan auditUnmodified (clean) audit opinion
Plan history2
Yearassets · accounts · employer contribution
2024$22.7M · 581 accts · $2.9M emplr
2023$10.9M · 449 accts · $2.1M emplr
Administrative expenses, itemized · 2024
Recordkeeping & contract admin$1,425
Investment management$28,845
Total administrative$30,270
The Whatnot Inc 401(k) match · 2024
Employer contribution per active participant$5,497
Median for plans this size$2,416
2024$5,497 per active participant
2023$4,801 per active participant

Whatnot Inc's 2024 employer contribution ran above the $2,416 median for plans its size, placing it in the top quarter of its peers. Filings report dollars actually contributed, not the match formula; the formula itself (for example, 50% of the first 6% of pay) lives in the plan's summary plan description from HR.

What these fees cost you

Annual cost at the plan's reported 2024 administrative ratio, against the median plan its size; fund expense ratios are extra. Compare any plan.

Service providers · 20241
BETTERMENT FOR BUSINESS, LLC · Investment advisory (plan)$30,270

Compensation shown is direct payments from plan assets reported on Schedule C. Providers paid through fund revenue-sharing appear as indirect.

Administrative cost history2
2024$30,270 · 0.18%
2023$16,174 · 0.25%
Same employer
Similar plansRetail Trade · California
Chrome Hearts LLC CA$23.0M · 0.46%
Eminent Inc. CA$22.7M · 0.26%
The Honest Company, Inc. CA$22.6M · 0.41%
Harvey & Madding, Inc CA$22.4M · 0.51%
Fabfitfun, Inc. CA$22.1M · 0.13%
Allbirds, Inc. CA$21.8M · 0.16%

Why are you looking at this plan?

Compare

Source: U.S. Department of Labor, Form 5500 series, EIN 843414892 · Verify on EFAST2 · Amounts are as reported by the plan sponsor for the plan year shown.