Plan Ledger DOL Form 5500 · updated monthly

The Honest Company, Inc.401(k)

THE HONEST COMPANY, INC. 401(K) PROFIT SHARING PLAN · LOS ANGELES, CA · plan year 2024

Reported admin expense ratio · 2024
0.41%

Peer grade: B+ · admin costs + employer contributions vs same-size plans · how grading works

The Honest Company, Inc. reported $86,439 in plan administrative expenses for 2024: 0.41% of average plan assets, above the peer median. Employer contributions averaged $5,353 per active participant. This ratio covers administrative expenses reported on the plan's Schedule H only; fund-level expense ratios are not included in public structured data — see methodology.

Across the 2 years on file its reported administrative ratio fell from 0.51% to 0.41%. The plan sits in the $10M–$50M size bracket, benchmarked here against 27,838 comparable plans and shown alongside other retail trade employers. By assets it is the 3,336th-largest of 9,483 plans among California employers on file, and the 1,329th of 5,215 in retail trade. In 2024, employees put in $2.08 for every $1.00 the employer contributed; active participation has shrunk from 199 to 164 since 2022.

Plan summary
Net assets, end of year$22,553,545
Participants with balances327
Active participants164
Employer contributions$877,962
Employee contributions$1,823,600
Employer contribution per active participant$5,353
Average account balance$68,971
Benefits paid to participants$2,812,867
Plan auditUnmodified (clean) audit opinion
Plan history3
Yearassets · accounts · employer contribution
2024$22.6M · 327 accts · $878K emplr
2023$19.5M · 341 accts · $858K emplr
2022$16.0M · 371 accts · $897K emplr
Administrative expenses, itemized · 2024
Recordkeeping & contract admin$37,885
Investment management$48,554
Total administrative$86,439
The The Honest Company, Inc. 401(k) match · 2024
Employer contribution per active participant$5,353
Median for plans this size$2,416
2024$5,353 per active participant
2023$4,875 per active participant
2022$4,508 per active participant

The Honest Company, Inc.'s 2024 employer contribution ran above the $2,416 median for plans its size, placing it in the top quarter of its peers. Filings report dollars actually contributed, not the match formula; the formula itself (for example, 50% of the first 6% of pay) lives in the plan's summary plan description from HR.

What these fees cost you

Annual cost at the plan's reported 2024 administrative ratio, against the median plan its size; fund expense ratios are extra. Compare any plan.

Service providers · 20243
GLOBAL RETIREMENT PARTNERS LLC · Investment advisory (plan)$40,789
FIDELITY INVESTMENTS INSTITUTIONAL · Loan processing$37,885
STRATEGIC ADVISORS, INC. · Investment advisory (plan)$7,765

Compensation shown is direct payments from plan assets reported on Schedule C. Providers paid through fund revenue-sharing appear as indirect.

Administrative cost history3
2024$86,439 · 0.41%
2023$84,084 · 0.47%
2022$89,044 · 0.51%
Same employer
Similar plansRetail Trade · California
Eminent Inc. CA$22.7M · 0.26%
Whatnot Inc CA$22.7M · 0.18%
Harvey & Madding, Inc CA$22.4M · 0.51%
Fabfitfun, Inc. CA$22.1M · 0.13%
Allbirds, Inc. CA$21.8M · 0.16%
Brilliant Earth, LLC CA$21.7M · 0.42%

Why are you looking at this plan?

Compare

Source: U.S. Department of Labor, Form 5500 series, EIN 900750205 · Verify on EFAST2 · Amounts are as reported by the plan sponsor for the plan year shown.