Rox Central Services dba Rodeo Dentalbenefits

Rox Central Services dba Rodeo Dental's benefits plans covered 528 active participants in 2025, providing health · life · vision · short-term disability · long-term disability · other · dental. Insurance brokers and agents were paid $242,131 in commissions and fees, costs that ultimately come out of what the employer and employees pay for coverage. That is $459 per covered person, in the top quarter of employer plans that report broker pay. Broker pay rose 46% from $166,115 in 2024.